What is Google Analytics?

Google Analytics is a free web analytics service offered by Google Marketing Platform that allows you to analyze your website traffic by providing statistics and basic analytical tools. The service is completely free and accessible for anyone having a normal Google account. Winning businesses can’t resist integrating web analytics into their websites because the significance of Google Analytics is enormous … Read More

What is Google My Business?

Google My Business is a tool that enables you to organize free business profile listings in Google Maps so that people can discover your business when committing a local search. GMB is reasonable and effective marketing equipment for small and established businesses as it is entirely free of cost. The description of a business profile should be clear, to clarify … Read More